PROJECT: Periard Farms Logo

STYLE: Illustrative, Line Art, Vector

CREATED USING: Adobe Illustrator

Creating simplistic, clean line art may seem easy, but making the most out of every line creates challenges. Too many lines, the visual becomes muddled and hard to read. Too few lines, and there is no visual information. Bentzdesign has a unique talent for finding the right balance of creating artwork that carries the visual information, while still being able to be reproduced easily – whether it is printed on a flyer, a T-shirt, a van wrap, or a billboard.

This project was completed 100% through emails and phone calls with the client(s). Below are a few examples of pictures that the client sent, along with a rough sketch of what they thought they wanted. Luckily enough, our first round of sketches nailed their expectations, and with a few tweaks the final logo was created.